Private & personalized tours - just for you!
The best stories aren't found in guidebooks. Skip the crowds and unlock the hidden gems of Soho Street with a private, personalized experience led by a local.
Always private. It's just you and your local host. No strangers, no groups.
Let your local host tailor the experience completely to your wishes.
Our tours are designed with people, places, and the planet in mind.
Make your stay in london complete with these things to do
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Reviews from guests about our tours and locals
"What can I say?? We had a blast!! Me and my daughters ( 18 & 22 yrs) had an incredibly fun time with Luciana! We learned about so many hidden fashion gems and history all at the same time! Amazing finds, me and the girls shopped so many local designers! Thank you Luciana!! "
"We had an excellent beer culture tour with Chris. He was very knowledgeable about the history and culture of the areas we walked through and took us on a leisurely walk to three pubs - a thoroughly enjoyable time that was perfect for our small group."
"Tom was very patient and accommodating when we missed our start time and we truly appreciated the option to modify and carry on, as we enjoyed everything that we were able to see and learn about. Tom is a wealth of information and an excellent and extremely knowledgeable guide. Thank you!!"
"Tom truly was the best! He is a wealth of knowledge and you can tell how passionate he is about what he does. Truly an incredible. "
"Wonderful tour through Covent, Seven Dials and SoHo - tailored to our interests. Perfect balance of current fashion trends and info mixed with history, architecture and culture. Amazing!"
"Our shopping trip with Luciana was the best from beginning to end. She is professional, organized, knowledgeable, stylish and she really listened to our requests. Luciana gave us perfect directions, met us on time, and took us around on a thoughtfully planned route to shops that we asked to see and more that fit what we wanted to learn about, which was focused on British brands. She also took us to the drugstore for eye drops that we urgently needed and of course that wasn’t part of the plan! A+ experience. We love everything we bought. BOOK this tour with Luciana, you will have an awesome time!"
"Naomi was a wonderful guide and hostess for our light bites tour. We were unfamiliar with London, so Naomi met us at our hotel. She showed us sights on the way to the restaurants. She was very fun to talk to. She taught us a lot about English culture, answered all of our questions about getting around and gave us recommendations for other restaurants. I recommend this tour whole heartedly. "
"We had not been back to London for some time. We were feeling nostalgic so chose Tom with the Swinging 60’s Music Tour. It was amazing. Tom mixed in history, fashion and music. His manner is very welcoming and intelligent. We had a great time and made some very special memories. "
"Tom was great. He was very knowledgeable not only about the bands from the era - The Who, Beatles, Hendrix, Stones, Zeppelin and Bowie - but also about local history. He’s a talented storyteller, weaving together various anecdotes at each stop that made us feel like we were actually there at the time. He even kept my 17 year old daughter, who usually rolls her eyes at “my bands,” interested. As the official tour was wrapping up, he asked if we had time to take a cab ride to Abbey Road Studios. We readily agreed! After a few more great stories, he offered to take our picture walking over the famed Abbey Road crosswalk. He even had us do it again because we had an accidental photo bomber. I highly recommend."
"We really enjoyed our tour learning about the British Invasion on the 60s. We explored parts of London that we would have never discovered otherwise. Appreciate Tom's flexibility with us too. "
Learn about their personal stories and find out how you can explore london with locals
Our locals will give you the best experiences that london has to offer
Discover experiences based on your interest
Ready to dive into London's most vibrant district? Our private Soho Street tours reveal the secrets behind the neon lights. Feel the city's heartbeat and create unforgettable memories. Your Soho adventure awaits!
Once a royal hunting ground for the Tudors, Soho transformed into a playground for aristocrats before becoming London's bohemian core. Every corner of Soho Street whispers tales of history, rebellion, and reinvention.
In the swinging 60s, Soho Street pulsed with rock 'n' roll. Legendary venues on Carnaby Street and Wardour Street launched icons like The Rolling Stones and David Bowie. Feel the rhythm of history with a local.
Soho is a foodie's dream! From historic pubs serving local ales to Michelin-starred dining and Chinatown's delights. Let a local guide you to the authentic tastes of Soho Street you simply can't miss.
Soho has long been a magnet for genius. A young Mozart composed here, while Karl Marx planned revolution in a local pub. Discover the creative energy that still fills the air of every Soho Street.
Today, Soho Street is the dazzling center of London's West End theatre district. It's a vibrant mix of independent shops, lively bars, and world-class entertainment, buzzing with energy day and night.
Your tour is just for you. No strangers, no groups.
You'll experience the city one-on-one (or with your own travel group) in a relaxed, personal way. No rushing, no scripted group tours.
From highlights to hidden gems, your host adjusts everything to fit you.
Want to skip a museum, add a food stop, or focus on street art? Just ask. Every experience is shaped around your pace, preferences and interests.
Message your host directly to customize your experience.
Ask questions, get local tips, or make special requests. Our hosts are real people, ready to make your day unforgettable.
Every booking supports independent locals and their communities.
We believe tourism should benefit the people who live there. Your host earns directly and often invests it right back into their neighborhood.
You're choosing meaningful travel, not mass tourism.
Withlocals is built on fair pay, human connections and travel that leaves a positive mark for both you and the places you visit.
Loved by over 1,000,000 travelers all around the world.
Withlocals hosts consistently earn 5-star reviews for their kindness, knowledge and the personal stories they share.
Book with peace of mind: safe payments and easy changes.
Your plans can shift and that's okay. We offer flexible cancellation and real support when you need it.
Your tour is just for you. No strangers, no groups.
You'll experience the city one-on-one (or with your own travel group) in a relaxed, personal way. No rushing, no scripted group tours.
From highlights to hidden gems, your host adjusts everything to fit you.
Want to skip a museum, add a food stop, or focus on street art? Just ask. Every experience is shaped around your pace, preferences and interests.
Message your host directly to customize your experience.
Ask questions, get local tips, or make special requests. Our hosts are real people, ready to make your day unforgettable.
Every booking supports independent locals and their communities.
We believe tourism should benefit the people who live there. Your host earns directly and often invests it right back into their neighborhood.
You're choosing meaningful travel, not mass tourism.
Withlocals is built on fair pay, human connections and travel that leaves a positive mark for both you and the places you visit.
Loved by over 1,000,000 travelers all around the world.
Withlocals hosts consistently earn 5-star reviews for their kindness, knowledge and the personal stories they share.
Book with peace of mind: safe payments and easy changes.
Your plans can shift and that's okay. We offer flexible cancellation and real support when you need it.
Don't just see Soho, experience it! Your private Soho Street tour is waiting. Let a friendly local guide you through hidden alleys and iconic landmarks. Skip the tourist traps and create lasting memories. Book your exclusive London tour now!
